About Visual iii

Visual iii (a play on words and pronounced,'visual-ise') is a Brisbane based design company specialising in professional 3D visuals and real time imagery. Our client base is predominantly commercial and residential developers, but also includes the Queensland Government.

We're passionate about our work; client focused and we're committed to delivering outstanding 3D solutions to our clients. We support our clients with a range of visually stunning solutions, employing the latest technology and industry know-how. From conceptual visuals, to 'high-end' marketing material that reflects your business's objectives and requirements – we're here to assist.

We understand the competitive environment that we operate in and our experiences' enable us to empathise with our client's industry challenges. We're passionate about delivering the highest quality, aesthetically stunning 3D imagery that delivers the 'wow' factor to our clients, laying the foundation for a long term partnership.


Lead Designer - Troy Rafton

troy thumbI've been working in the architectural industry for over 20 years and spent much of that time working with one of Brisbane's leading architectural firms. I have worked across all disciplines of architectural design and my specialty is 3D design and imagery. I've amassed a wealth of experience and knowledge and I am more passionate about the industry now and the work that the team and I deliver, than I was back when I started.

Our boutique design firm allows the team and I to deliver outstanding 3D visualisation and animation to our clients, across a broad range of market sectors, using a wide range of technology, complimented by both current and emerging software programs.



I have constantly and consistently ensured that my professional skills and development, within the graphic design industry, have remained current during the past 18 years. I ensure that my skills evolve in line with the rapid changes within technology, software and my client’s requirements.
Listed below are some of the programmes which my team and I regularly work with, to deliver outstanding results for our clients.

3d Studio Max

Autodesk® 3ds Max® software provides a comprehensive 3D modelling, animation, rendering, and compositing solution for games, film, and motion graphics artists.


Vray - Rendering platform

V-Ray for 3ds Max is the core development of Chaos Group, which allows users to quickly and easily create realistic images while giving them full control over the 3D production process.


Adobe Photoshop - Image processing

Rich, intuitive image processing software, delivering numerous tools to ensure every image captures the exact look and feel you require.


Adobe After Effect - Video Processing

Make the impossible possible in video processing of VFX, Motion Graphics, 3d & 4d.


Syntheyes - Video camera tracking

SynthEyes is a software application for 3-D camera-tracking, also known as match-moving, which is widely used in film, television, commercial, and music video post-production.